Sete ya Influencer Pepsi Electric 2024 ke sete ya influencer e entsweng bakeng sa tokollo ya cola e se nang tswekere ya nako e lekanyeditsweng. Sete ena e tshwaya logo e ntjha ya Pepsi le tsamaiso e ntjha ya boitsebiso bo bonwang, e leng ntlafatso ya pele ya logo ya lefatshe la Pepsi ka dilemo tse 14, hammoho le sehopotso sa dilemo tse 125 tsa lebitso lena la kgwebo. Moralo o thehilwe hodima lefatshe la Pepsi le motjeko wa lona, o hlahiswang ka lebokoso le ikgethang le nang le leibole e kganyang. Leibole ena e totobatsa mmala o moputswa wa motlakase wa seno. Mebala e metsho le e meputswa e latela boitsebiso bo botjha ba lebitso la kgwebo mme e tshehetsa tokollo ya sehlahiswa.

Lebitso la projeke : Pepsi Electric 2024, Lebitso la baqapi : PepsiCo Design and Innovation, Lebitso la moreki : .

Design Legends ke baqapi ba tsebahalang haholo ba etsang Lefatše la rona sebaka se betere ka meralo e metle ea bona. Tseba baqapi ba tummeng le meralo ea bona e ikhethang ea sehlahisoa, mesebetsi ea bonono ea pele, meralo ea boqapi, meralo e ikhethang ea feshene le maano a moralo. Thabela le ho lekola mesebetsi ea moetso oa pele oa baqapi ba hapileng moputso, litaki, litsebi tsa meralo ea ho qapa, baetsi ba lihlahisoa le lihlahisoa lefats'e ka bophara. Khothatsoa ke meralo ea boqapi.