Boitseko Ba Khampani Sebaka se seng se bobebe se sebelisoa hobane se etsa hore bashebelli ba labalabele ho tseba 'me hang ha ba bona hore Aha motsotso, ba o rata hanghang mme ba o tsebe ka hlooho. Letšoao la logo le na le li-initials J, M, kh'amera le li-tripod tse kentsoeng sebakeng se fosahetseng. Kaha Jae Murphy o lula a nka lifoto tsa bana, litepisi tse kholo, tse entsoeng ka mabitso, le kh'amera e behiloeng tlaase e fana ka maikutlo a hore bana ba amohelehile. Ka moralo oa Boitsebiso ba Corporate, mohopolo o fosahetseng oa sebaka ho tloha logo o ntlafatsoa le ho feta. E eketsa boemo bo bocha nthong e 'ngoe le e' ngoe 'me e etsa hore lepetjo, Pono e sa Tloaelehang ea Tloaelehileng, e be' nete.
Lebitso la projeke : Jae Murphy, Lebitso la baqapi : Luka Balic, Lebitso la moreki : Jae Murphy Photography.
Moralo ona o hlollang ke moputso oa moputso oa meralo ea silevera ka feshene, liaparo le tlholisano ea moralo oa seaparo. Joang kapa joang u tlameha ho bona sephutheloana sa baqapi ba hapileng likhau hore ba fumane lintho tse ling tse ngata tse ncha, tse ncha, tsa mantlha le tsa boqapi, liaparo le mesebetsi ea meralo ea seaparo.