Makasine ea moralo
Makasine ea moralo
Rebranding

Koch's Meerrettich

Rebranding Lepetjo le khutlela metsong, hajoale le hlola indasteri ea lijo. Meroho ea metso ea boholo-holo, e kenyelletsang horseradish, hona joale e tumme haholo. Ho hlabolla lets'oao ka lishelefong, Wolkendieb e phatlalalitse bocha boitsebiso ba mofuta oa Kochs le potefolio ea ho paka. Letšoao le ile la ntlafatsoa hore le be matla le ho bonahala haholoanyane. Moralo o mocha o shebane le ho hlahisa metsoako ea tlhaho e sa sebetsoang le litlolo tse hloekileng ntle le li-additives kapa li-conservatives. E ncha ho tloha tšimong ho ea ho bareki: ka ho toba, e bonolo le ka lerato e lokiselitsoeng!

Lebitso la projeke : Koch's Meerrettich, Lebitso la baqapi : Wolkendieb Design Agency, Lebitso la moreki : KOCHS Meerrettich & Feinkost GmbH.

Koch's Meerrettich Rebranding

Moralo ona o hlollang ke moputso oa moputso oa meralo ea silevera ka feshene, liaparo le tlholisano ea moralo oa seaparo. Joang kapa joang u tlameha ho bona sephutheloana sa baqapi ba hapileng likhau hore ba fumane lintho tse ling tse ngata tse ncha, tse ncha, tsa mantlha le tsa boqapi, liaparo le mesebetsi ea meralo ea seaparo.

Sehlopha sa meralo ea letsatsi

Lihlopheng tsa meralo e meholohali lefatšeng.

Ka nako e 'ngoe u hloka sehlopha se seholo haholo sa baqapi ba nang le talenta ho tla ka meralo e ntle e le kannete. Letsatsi le leng le le leng, re na le sehlopha se ikhethang sa ho hapa moputso le boqapi ba meralo. Lekola le ho fumana meaho ea mantlha le ea boqapi, moralo o motle, feshene, moralo oa likhabiso le merero ea maano a meralo ho tsoa lihlopheng tsa meralo lefats'e ka bophara. Khothatsoa ke mesebetsi ea mantlha ke baqapi ba hloahloa ba hloahloa.